[GUIDE] How to Generate Leads for your Flooring Store

Your step-by-step guide to getting your flooring store more customer calling and visiting your store.

If you are struggling with online lead generation to your Flooring Store and looking for an answer to how you can get more customers, while competing with national flooring discounters, then you have come to the right place.

Getting a consistent flow of new customers

More and more floor shops are created every day. We see it in the locations of the Flooring Stores & Flooring Installers we help with lead generation.  It takes persistence to build a flooring store, setup of systems, training of staff, and getting new customers in the store, so your business may eventually be able to run without you.

In order to get there, your constant flow of new customers is a process that needs to be setup. That is why we have created this guide for you based on how we have helped flooring stores achieve just that.

Guide Structure

The guide on “How to generate leads for your flooring store” is made up of three sections, with specific proven actions you can execute to succeed with getting more customers.


  • Create & Optimize Your Google My Business page
  • Creating your flooring store profile in important business directories
  • Create Adwords and Adwords retargeting campaigns

Scaling your marketing

  • Scaling Your Paid Advertising Campaigns
  • Search engine optimization of your website
  • Start creating a few high-quality blog posts
  • Increasing the load speed of your website
  • How to check if your website is mobile-friendly

Dominating your local area

  • Optimize ALL Your Webpage Titles & Meta Description
  • Include Your Customer Reviews in Google Search Results
  • How to create guides that answer your customers BIGGEST struggles and gets you leads.

You can do it all your self

This guide is intended as a tool for you, so you can execute these your self one at a time. Some are easy and some are not-so-easy.

If you can afford to get help with all or parts of what is included in this guide, we recommend doing that. It will help you grow faster and you will free up your time to build your current flooring store(s), and opening the next.

Should you get stuck or feel it takes you too long, please don’t be a stranger, just reach out in the chat or send us an email. We would love to help you.

Ready to start dominating your local area of flooring stores?

Let’s Begin!

8 08, 2019

How to Optimize Your Website for Mobile Phones & Why it’s Important

2021-07-29T22:09:37+00:00By |[GUIDE] How to Generate Leads for your Flooring Store|

If the text is too small to read, the buttons too close to the text, or the page is wider than what fits the screen of a mobile phone, your website is not mobile-friendly.Why is this important?If a user [...]

8 08, 2019

How to increase mobile page speed & why It’s so important

2019-11-21T15:25:02+00:00By |[GUIDE] How to Generate Leads for your Flooring Store|

How fast is your website loading for a smartphone user, at the moment right when they need you? If the answer is anything other than “instantly”, you’ve got some tweaking to do. All it takes is a slight delay [...]

7 08, 2019

Create Adwords & Re-marketing Campaigns to Drive Customers to Your Website

2021-07-29T21:32:23+00:00By |[GUIDE] How to Generate Leads for your Flooring Store|

Setting up paid advertising like Adwords can be a very valuable test for what makes customers click your ads and what makes them contact you on your website. This has the benefit of giving you more customers on your [...]

7 08, 2019

Get More Leads – List Your Business Profile in Local Online Directories

2019-08-26T10:03:54+00:00By |[GUIDE] How to Generate Leads for your Flooring Store|

What is a local business directory? If you have ever used Yelp, TripAdvisor, Houzz or Angie's List, then you know what they are. These are very good examples of some of the top authority business listings sites, that you [...]

7 08, 2019

How to Dominate Your Local Area for Flooring Stores

2021-07-29T18:13:28+00:00By |[GUIDE] How to Generate Leads for your Flooring Store|

How to Dominate Your Local Area for Flooring Stores The online search world is getting increasingly "local" to serve consumers who want local search results for products and services. This is a major opportunity for businesses, like your [...]

7 08, 2019

How to Scale Your Lead Generation

2021-07-29T21:07:16+00:00By |[GUIDE] How to Generate Leads for your Flooring Store|

How to Scale Your Lead Generation (2-6 months) In the next 3-6 months you will start generating leads.Scaling your paid advertising campaignsFind search keywords relevant for your Flooring Store and locationKeyword optimization of your site and content Scaling [...]

5 08, 2019

3. How to Attract Customers to Your Flooring Store Website.

2021-07-29T18:34:50+00:00By |[GUIDE] How to Generate Leads for your Flooring Store|

There are different ways to attract customers to your flooring store both online and offline. Any consumer will be using more or all of them to form their research, get inspiration, and guidance on flooring options, price level, what [...]